Holiday Toast of Swing Oil
Minnesota Golfer
Dec, 2022
Doug deGrood's canned Doogie McShank's vodka drink aimed at Minnesota golf courses
Minneapolis / St. Paul Business Journal
Aug 10, 2022
A former Minneapolis advertising executive is turning his affinity for golf into a ready-to-drink cocktail company targeting players in need of a mid-round pick-me-up.
Doug deGrood, a self-proclaimed "hardcore golf enthusiast" who's been a member of the Minikahda Club for 20 years, mulled the idea of creating a play on the locally popular bootleg cocktail specifically aimed at golfers for several years.
McShank's Creating Quite the Buzz with Golfers
The Minneapolis Egotist
August 15, 2022
Vodka-based “Swing Oil” Coming Soon to a Golf Course Near You
Golfers looking for a mid-round cocktail fix—and perhaps even a quick swing fix—will soon have a new drink option. Doogie McShank’s is a line of ready-to-drink (RTD) cocktails that will be sold primarily at golf courses and liquor stores starting this summer.
The initial drink—a vodka bootleg—is patterned after the lemon-lime and mint-flavored drink popular at Twin Cities country clubs. Other concoctions will follow. But it’s the marketing that really catches your eye.